Tracking your results is the most important part of your online marketing campaign. How do you know if it is working? Judging your results based on traffic alone is not enough to optimize your Pay Per Click Campaign. You also need to track conversions and identify where these conversions are coming from so that you may allocate your PPC Bids towards the most effective keywords. Currently, you have a tracking number or you are judging your results on e-mail alone. Now, Google is going to provide a tracking phone # for your Google AdWords campaign with GoogleVoice. If you currently have a Google AdWords account click here for instructions.
If you do not have a Google AdWords account look in this month's Wired Magazine for a free $75 worth of advertising coupon.
Oh and with no NFL Football this Sunday check out pure entertainment at the Winter X Games.
